Must be Ruff, LLC

Founder Reggie Carter was on a mission to ensure his family’s black and tan European Doberman, Kirby, would live a long and healthy life. To do that, he set out to hand-make all of her food and treats. After time spent sourcing the ingredients, testing new recipes, and hoping for Kirby’s approval, Must Be Ruff was born. The dog treat bakery now provides high-quality, nourishing treats to dogs across the Twin Cities metro area.