Mxit

Launched in 2005, Mxit was incredibly data-light and gave a generation of millennials the opportunity to engage with one another in an innovative and cost-effective way. Over 10 years it grew into a mobile social network with an ecosystem of services that was accessible on more than 11 000 mobile devices, including feature phones, and used by more than 100 million people in emerging markets across the globe. Mxit also played a very important role in improving the lives of millions through access to free education, health and counselling services.