Neirbi

Businesses spend endless hours and millions of dollars forecasting demand, preparing annual budgets and preparing for the future via operational planning and long-term, strategic marketing initiatives. One real-time, external condition that is out of their control can make or break the success of all of that planning in just one moment. Neirbi Analytics is a data-driven platform that helps to give a business a step up on the competition. With the world now living in real-time more than ever, courtesy of technology and mobile devices, businesses not only need to be proactive in real time to win, but they also need to stand out among all the noise. Neirbi makes that happen. Using a proprietary data analytics platform, Neirbi can predict consumer behavior and how that consumer most likely will react to a real-time external condition or a combination of conditions such as weather, events, gas prices, consumer sentiment and a dozen more variables. Neirbi can then enable the business to get out ahead of that behavior via alerts with recommendations on marketing messages and operational efficiencies.