NEVERMIND BRAND

NEVERMIND was born in Tirana, Albania, where the sun shines throughout the year – founded in 2021 out of love for eyewear and sunglass design. Back in the day we realized that even though we live in a country where sunny days and outside living are a constant, we couldn’t find a 100% Albania eyewear brand that offered high-quality sunglasses with a complete collection for every style, face and occasion - so we set out to change that. Since the beginning NEVERMIND has been committed to premium quality and affordable price and today we offer a vast collection of eyewear to pick and choose from. Every frame in NEVERMIND collection is handmade which means that there are no equal frames. Some imperfections make our frames perfect and unique. While the majority of brands rely on heavy machinery to create their products, we chose the handmade method As an independent eyewear brand, we are involved in every part of the process of making the frames so we have total control over the quality of our products – from the moment the acetate is shaped in our partner factory until it reaches your hands and face.