Despite spending $13.5B on digital advertising in 2017, auto dealers still struggle to market their inventory online and accurately measure results. Their "best" current solutions involve sending their inventory to aggregators or hiring an agency to handle their marketing for them. However, the dealer lacks his own centralized marketing platform and is stuck using various non-standard, disconnected, and out of date technologies that fail at cost effective digital advertising. NIVIN Software's data driven automotive marketing platform creates VIN specific ads, measures and optimizes performance using dynamic landing pages, and accurately closes the loop so that performance can be improved over time.
NIVIN allows automotive groups with multiple locations to finally leverage their considerabledata, connect their fragmented technology stacks, and align their locations into one platform that can activate, measure, and optimize VIN specific advertising at scale.
Company Details
- Founded
- -
- Address
- 7580 Fay Ave, San Diego,california,united States
- Industry
- Motor Vehicle Manufacturing
- NAICS
-
Motor Vehicle ManufacturingAutomobile and Light Duty Motor Vehicle ManufacturingHeavy Duty Truck ManufacturingAutomobile ManufacturingLight Truck and Utility Vehicle Manufacturing
- Website
- https://www.nivinsoftware.com/
- Keywords
- Automotive, Digital Advertising, Lead Generation, Closed Loop Marketing, Dynamic Auto Ads, Omni-Channel Marketing, Dynamic Landing Pages, Automotive Marketing Platform, Software, Integrations.
- HQ
- San Diego, California
- Competitors
- Raken, ISS STOXX, QualPro Research.
Nivin Software Questions
Nivin Software's website is https://www.nivinsoftware.com/
Nivin Software's LinkedIn profile is https://www.linkedin.com/company/nivin-software
Nivin Software's industry is
Motor Vehicle Manufacturing
Nivin Software's categories are Motor Vehicle Manufacturing
Nivin Software's founding year is 2015
