NOBLE SOLUTIONS LLC

Consultative & selling experience across grocery channels and with food service businesses. Developing and activating insights-driven strategic selling platforms/presentations leveraging consumer research, shopper insights, and data analysis. Retail activation include department/category/brand initiatives that include new item introductions, category seasonal selling objectives, assortment and shelving recommendations, SKU rationalization processes, aisle & department layout, meal solutions, strategies for limiting out-of-stocks, creating new categories, and merchandising/shopper marketing solutions across the shopper path. Experience working with syndicated, store level, and loyalty card sales data, panel data to the panelist level, and meals diary data. I also have experience with consumer and shopper research projects including store level research, focus groups, surveys, marketing mixes, and CDT structures.