North& - Paid Marketing & Data Marketing

Founded by Mathieu Ceccarelli and Gaurav Arora, who played a critical role in Paid Marketing at Brevo, North& is a consulting firm dedicated to Marketing Acquisition. Our mission is clear: We help advertisers to find growth opportunities in Paid Marketing (Paid Search, Social Ads, etc.) and to optimize significantly their budgets on Google, Meta, LinkedIn, etc. We specialize in assisting companies whose annual budgets exceed 200K€ and are facing challenges in improving ROI and CAC or seeking untapped growth opportunities. Our services focus on: 1) Paid Marketing (Paid Search & Social Ads) a. Campaign Management b. Thorough Audits c. Strategic Support 2) Data Marketing a. Data Integration & Enhancement b. Marketing Analytics (Tracking, Attribution, Performance) c. Data Visualization We partner with Marketing Leaders to ensure a predictable and serene path for their Paid Acquisition strategy, placing data analysis at the core of their decision-making. Let's unlock the full potential of your marketing efforts. Contact us today to learn more. About Mathieu Ceccarelli: He has been helping French Tech players and major corporations amplify their paid customer acquisition and develop sustainable strategies for over 10 years. His portfolio included 80+ companies including successful startups such as Qonto, Brevo (ex-Sendinblue), Cityscoot, Ankorstore, Ringover, Le Cab or Bankin. About Gaurav Arora: His journey in the digital world began with an MSc in Management from Essec Business School in 2018. His time as an intern at both Jumia in Paris and Bain India gave him a unique perspective into the nuances of growth and strategy. Later he spent over four years at Brevo (previously Sendinblue), delving deep into the realms of growth, paid acquisition, and strategy. His entrepreneurial spirit led him to co-found Reviewflowz, a SaaS venture.