Northern Lights Consulting

Shining a Light on Exceptional Hospitality About Us At Northern Lights, we help hospitality businesses across the North East of England deliver outstanding service, increase guest satisfaction, and build stronger reputations. From boutique hotels and B&Bs to stadium stewards and front-of-house teams, we offer hands-on consulting and tailored training rooted in real-world service expertise. We believe every guest interaction is a chance to shine—and we’re here to help your team make every moment count. ⸻ Our Services 1. Hospitality Audits & Service Reviews We visit your venue, assess the guest experience, and provide practical feedback for improvement—no fluff, just actionable insight. 2. Staff Training & Guest Experience Coaching Using the SERVQUAL model, we deliver engaging, industry-relevant training in: • Guest communication and empathy • Service recovery and complaint handling • Upselling and customer journey mapping 3. Customer Feedback & Reputation Management Turn reviews into growth opportunities. We help you analyse, respond to, and learn from online feedback to improve your ratings and guest loyalty. Why Choose Northern Lights? • Local expertise with national insight • Customised solutions, not off-the-shelf advice • Trusted by venues, hotels, and event spaces across the region • Focused on sustainable improvements, not quick fixes ⸻ Who We Work With • Boutique hotels & guesthouses • Visitor attractions and tourism venues • Stadiums, event teams & stewarding companies • Independent restaurants & cafés • Training and development partners