National Tourism Business Association of Lithuania

National Tourism Business Association unites professional inbound, outbound and domestic tourism organizations in Lithuania. NTBA was established in 2011. The inbound and domestic tourism providers are very important to the Lithuanian tourism infrastructure as their activities are crucial both to individual tourists and the country’s policies. Lithuanian inbound tour operators are the only companies which market, sell and deliver wide-ranging tourism products and services to foreign countries. Being among the first ones to introduce our country’s tourism resources to potential travelers, professional inbound tour operators create a reliable, modern, open and welcoming image of the country. The Activities of National Tourism Business Association: *Seek that all information published in the official sources (websites, printed materials etc.) regarding the activities of professional tour operators of Lithuania is accurate, reliable and up to date. *Prepare high standard requirements for the evaluation of the inbound and domestic tour operators’ performance. *Strive to create a professional up to date database of Lithuanian sites of interest (online and in print). *Continuously improve the professional skills of the inbound and domestic tour operators by deepening their knowledge, sharing experience and informing about current changes in the Lithuanian and global tourism industries, etc. *Share our long-standing expertise and in joint cooperation with the Lithuanian Ministry of Education and Science and educational institutions strive that teaching programs for tourism industry professionals comply with the requirements for professional inbound and domestic tourism. *Improve the image of the Lithuanian tour operators and enhance their importance among tourism service providers as well as state and local authorities and the inhabitants of Lithuania