Nudge TV

Nudge is a patent pending technology that enables the "buy now" experience from TV, specifically OTT devices and smart TVs to start. By enabling a call to action on video we're helping create additional revenue opportunities, increase engagement on videos and provide valuable data on who is watching, what content, and what products they are interested in. Common use cases include making product placements actionable - now the viewer can actually buy the product, adding CTA's on connected TV media buys and activating viewers during live content - sports, award shows, etc.