FREE AGENT, located at the Walden Galleria Mall, is a spy-inspired men's and women's clothing store driven by strong marketing and film noir visuals. Combine the recent growth of demand for brick and mortar retail across the US with the intrigue of top media influencers like The Americans and Homeland. Add a surge of interactive avatar games. Then combine them all into a unique clothing boutique – called FREE AGENT.
The location for this transformation is Buffalo, NY. Home to the first citywide electric light in the country, Buffalo, with its diverse population, venerable vintage buildings and close proximity to Canada, is finding a resurgence among Millennials.
Buffalo is also the hometown of a 24-year-old entrepreneur, a Millennial himself. He brings to life a concept that is different, interactive and directly designed for Millennial mass consumption. It’s FREE AGENT: a clothier… a brand… an experience.
Each month the brick & mortar store FREE AGENT will follow a fictional lead protagonist, a secret agent. Each month’s inventory features styles inspired by that character – and always a woman of interest.
Using viral and guerilla marketing is vital to generating buzz about the store – and vital for expansion into new markets. Utilizing Buffalo’s festival-heavy seasons and music and art scenes, Free Agent will immerse its followers in a story that will take them around Buffalo (capitalizing on the growth of Geocaching), bringing to life its characters, and creating an overall shopping and live action experience unknown to the retail market.
Company Details
- Employees
- 137
- Founded
- -
- Address
- 1 Walden Galleria,
- Industry
- Retail
- NAICS
-
Retail TradeMotor Vehicle and Parts DealersSporting Goods, Hobby, Musical Instrument, and Book StoresGeneral Merchandise StoresMiscellaneous Store RetailersNonstore RetailersProfessional and Commercial Equipment and Supplies Merchant WholesalersMiscellaneous Durable Goods Merchant WholesalersMiscellaneous Nondurable Goods Merchant WholesalersOther Motor Vehicle DealersAutomotive Parts, Accessories, and Tire StoresSporting Goods, Hobby, and Musical Instrument StoresDepartment StoresGeneral Merchandise Stores, including Warehouse Clubs and SupercentersOther Miscellaneous Store RetailersVending Machine OperatorsDirect Selling EstablishmentsRecreational Vehicle DealersMotorcycle, Boat, and Other Motor Vehicle DealersAutomotive Parts and Accessories StoresTire DealersSporting Goods StoresHobby, Toy, and Game StoresSewing, Needlework, and Piece Goods StoresPet and Pet Supplies StoresArt DealersManufactured (Mobile) Home DealersAll Other Miscellaneous Store RetailersFuel DealersOther Direct Selling EstablishmentsBoat DealersMotorcycle, ATV, and All Other Motor Vehicle DealersMusical Instrument and Supplies StoresWarehouse Clubs and SupercentersAll Other General Merchandise StoresTobacco StoresAll Other Miscellaneous Store Retailers (except Tobacco Stores)
- Website
- http://operationfreeagent.com
- Keywords
- New Delhi.
- HQ
- Buffalo, New York
Free Agent Questions
Free Agent's website is http://operationfreeagent.com
Free Agent's LinkedIn profile is https://www.linkedin.com/company/operationfreeagent
Free Agent has
137 employees.
View email and phone details for 137
employees at Free Agent.
Free Agent's industry is
Retail
Free Agent's top competitors are
Natio Suriname,
Muchness,
At Land New York, Llc,
Men At Art,
Stylinity Go2buy,
Fk Consulting Services,
Suzanne Jones Consulting,
Unemployed Inc.,
Next Performance Horizon,
Clozist.
Free Agent's categories are Retail
Free Agent's founding year is 2017
