Operations Room

We are the COO coaches to help you successfully scale in this new world where efficiency is as important as growth. Remember when valuations were 3-10x ARR and money wasn’t free? We do. Each week we share our experiences and bring in scale up experts and operational leaders to help you navigate both the burning operational issues and the larger existential challenges. Beth Ayers is a seasoned Chief Operating Officer and has helped raise over $200m from top funds - Softbank, Bessemer, TCV, MCC, Notion and Oxx. She’s built the GTM engines at Peak AI, NewVoiceMedia and Codility. Brandon Mensinga is a veteran Chief Operating Officer and has successfully ramped four VC-backed startups, two of which successfully exited; one to Nuance Communications and the other to Microsoft. Between us, we have over 30 years of experience building SaaS businesses with extensive FP&A, HR and operating model experience.