We bring economic efficiency and ease to the process of advertising campaign creation, selling, pricing, inventory allocation, and scheduling for TV (linear and digital), streaming, display, game, mobile, and cross-media advertising. We are a systems and technology provider for sellers of advertising. Our systems run in the cloud but can also run on-prem.
The products truly optimize the selling of advertising campaigns and/or allocation of inventory to campaigns. Based on ground-breaking advances in optimization, they are the only products that can do this in a scalable way, taking into account unlimited targeting, unprecedented campaign controls and guarantees, and the entire planning horizon.
Optimized Markets, Inc. is a spinout from Carnegie Mellon University's Electronic Marketplaces Laboratory. It is based on $24M of R&D into optimization technology and market design for advertising sales and advertising inventory allocation. Our Founder and CEO is Dr. Tuomas Sandholm, an esteemed professor and serial entrepreneur. In the previous startup that he founded, he fielded 800 optimization-powered markets for sourcing, with a trading volume of $60 billion and savings to customers of over $6 billion.
Company Details
- Employees
- 3
- Founded
- -
- Address
- Pittsburgh, Pittsburgh,pennsylvania,united States
- in****@****ets.com
- Industry
- Software Development
- NAICS
-
Software Publishers
- Website
- optimizedmarkets.com
- Keywords
- Optimization, Advertising, Market design.
- HQ
- Pittsburgh, Pennsylvania
Optimized Markets Questions
Optimized Markets's website is optimizedmarkets.com
Optimized Markets's LinkedIn profile is https://www.linkedin.com/company/optimized-markets
Optimized Markets has
3 employees.
View email and phone details for 3
employees at Optimized Markets.
Optimized Markets's industry is
Software Development
Optimized Markets's top competitors are
Twisp Inc.,
Public Spend Forum,
Denali Tv Inc.,
Decentrix,
Audience Platform,
Tetra Tv,
Spotted Places, Inc.,
Arthur,
Strategy Robot, Inc.,
Combinenet.
Optimized Markets's support email address is info@optimizedmarkets.com
Optimized Markets's categories are Software Development
Optimized Markets's founding year is 2012
