Developed a fully accountable “end-to-end” solution to track and optimize online media investments. Pioneered the term ROI for use with online advertisers and championed the first industry real-time ad serving and media measurement platform. Advocated performance-based media buying and employed performance-based media models among leading online advertisers and online media properties. Clients included Citi, Sony, Bose, 800-Flowers, AOL, MSN, Yahoo!, PetSmart, Forbes, MasterCard, Visa, Coty, Estee Lauder, Nabisco, Taco Bell, Disney, Cendant, Budget Car Rental, Sprint and others.
Company Details
- Employees
- 1
- Founded
- -
- Address
- 276 5th Ave, New York,united States
- Industry
- Online Audio And Video Media
- Keywords
- Ad tracking, Performance Media, ROI, Online Media.
- HQ
- New York
Orb, Inc. Questions
Orb, Inc.'s website is http://www.siliconandmadison.com/orb
Orb, Inc.'s LinkedIn profile is https://www.linkedin.com/company/orbdigital
Orb, Inc. has
1 employees.
View email and phone details for 1
employees at Orb, Inc..
Orb, Inc.'s industry is
Online Audio and Video Media
Orb, Inc.'s top competitors are
Porch Group Media,
J.p. Morgan,
Anteriad,
24/7 Media Inc.,
Anteriad (Form. True Influence),
Time Inc..
Orb, Inc.'s categories are Online Audio and Video Media
Orb, Inc.'s founding year is 1996
