Otherside

Otherside™ is a design and research lab at the intersection of technology, sustainable innovation and impact storytelling. Founded by Emerson Holladay, a former member of the Microsoft Industrial Design team where he worked on the future of gaming, luxury, and how we interact with technology. We believe in the power of crafting the right questions, framing new perspectives in a world that's changing faster than ever. Our work aims to challenge indudstry standards, adopt new technologies, and have a lasting positive impact on people and planet. Please reach out with any inquiries, ideas, or collaborations: hello@otherside.works