PACE Strategies

PACE Strategies is a consulting/advising firm that guides multinational startup, growth-stage and turnaround clients on strategic initiatives, branding and capital strategy, using the PACE Process framework for economic decision-making. The PACE Process brings basic economic principles many companies do not routinely employ as they make important capital, SG&A, M&A and other investment decisions. It has been adopted by several Coca-Cola divisions to improve risk-adjusted returns on capital investments. PACE Strategies also provides training and development programs and advises angel investment startups in North America and Europe. The company is founded and run by Bill Schultz, a strategic business leader with a history of innovation at Coca-Cola, Georgia-Pacific, Mars and Procter & Gamble.