PARADE - Luxury Event Concierge

As experts in luxury guest experience, we deliver end-to-end Event Concierge services for live events, specialising in the management of VIC, talent, press, influencer & UHNW guests. We take care of all hospitality elements including hotels, meet & greet, transport & logistics, bespoke experiences, restaurant and nightlife reservations, gifting, spa, and hair & make up appointments, as well as providing a proactive onsite concierge service. We also offer three carefully considered Bespoke Experiences solutions which can be used for clienteling by brands and businesses that want to give their teams the tools to build emotional connections with their most discerning audiences. Parade was founded by Anna Davey and Andrew Wolmark, bringing together an experienced team of event & logistics professionals, united by the goal of looking after guests better than anyone else. We take on a small number of projects of varying sizes meaning we focus on delivering quality and consistency to our clients.