Pendulum Insights

We help course creators, coaches, and learning communities understand their target market, construct accurate buyer personas, create a solid brand strategy, and come up with a marketing plan. We follow a planning process that starts by understanding the marketplace—your customers. By truly understanding their needs, wants, and demands, you can improve offerings to better serve them, design a brand identity that speaks to them, and come up with campaigns they care about. Our services include: - Diagnostic Call - Marketing Review Workshop - Market Targeting - Brand Strategy - Marketing Strategy