Persson Innovation

A leading manufacturer of packaging paper handles, making a difference to consumers with innovation and sustainability. Founded in Kumla, Sweden in 1982, Persson Innovation makes and supplies paper handles to some of the world’s most successful CPG and professional brands. Persson uses innovation to create high performance applications of its handles to enhance end-customer experience and product satisfaction. The unique Persson offering provides a sustainable and durable paper handle option, with an ergonomic fit that keeps products secure and stable when carried by consumers. Persson is a global company with strong local roots, with in-house experts in the design and development of paper handles and their applicator machines. Our talent is to help you make your product stand out, with high quality, contemporary and durable paper handles. The dedicated Persson team also extends to managing the quality of our products, and the technical support and customer service we provide to ensure our clients remain productive and successful. Having Swedish roots as a company means keeping sustainability at the core of our business comes naturally. Our many years of experience, passion, and single focus on handles translates into the best products on the market to meet the demands of our customers. Persson is leading the packaging industry transition from plastic to paper handles. Paper handles are better for the environment, comfy to grip and upgrade the customer experience. Combining ease of application and shopper convenience drives sales and an improved bottom line. We have since the beginning operated globally, expanding our reach to the USA, Africa and Southeast Asia. Headquarted in Kumla, Persson has offices in the USA and Sweden. No need to try and imagine how wonderful our paper handles look when you can request a free sample. Make contact and we will ship a sample right to your door. European office: +46 19 569 262