Pink Briefcase

Pink Briefcase was founded in 2011 with a goal to provide small to medium-sized businesses and financial service providers exceptional marketing and graphic design services. We strive to make it easier for businesses to grow. Whether it’s a full blown marketing campaign and execution or a way to supplement your existing marketing efforts, our team is fully equipped to handle any marketing need. Polina Yakusheva, the owner of Pink Briefcase has over 16 years marketing experience in both small businesses and corporate settings. She is well versed in core marketing competencies such as segmentation and targeting, lifecycle marketing, trigger/drip campaigns and overall marketing strategy development. She specializes in iterative marketing, based on data and metrics designed to optimize campaigns and messages as segments and markets evolve around us. She is passionate about helping others and making a difference.