Playmaker Systems, LLC

Playmaker Systems, based in Bethesda, MD, is an innovator in the industries of communications, social media, marketing, sales, politics and military information operations. With our patented decision systems and applications, we help professionals analyze and anticipate the moves of their marketplaces for increased command-and-control and faster time-to-influence. Our standard-setting Playcaller Influence Decision App™, Social Play Tracker™, Play Action Map™, Playmaker Academy™, Playmaker Wargame™ and other services are based on The Standard Table of Influence Plays™. First described in 2006 by CEO and Founder Alan Kelly in his landmark book, The Elements of Influence (Dutton/Plume), it is the centerpiece of the first, definitive ontology of strategies in business, government and society. Adopted by Fortune 500 companies, including Abbott, Dell, HP, Intel, Royal Dutch Shell, SAP and VMware, and taught at The George Washington University Graduate School of Political Management and USC Annenberg School for Communication, this breakthrough decision-making system helps professionals analyze, anticipate and prevail in the games and gamesmanship of their marketplace. For more information contact us at info@playmakersystems.com