POP Media, a subsidiary of Disegno which is a boutique branding and packaging business in Melbourne, originated as a concept to transform existing in-store retail point of sale communication into an innovative, digital platform with the flexibility to enhance the store experience of the future.
Working with some of the worlds leading brands, POP Media has proven the establishment of a new segment of the digital out of home (DOOH) market in grocery and liquor which completes the path-to-purchase for brands and delivers proven commercial outcomes where it matters most – at the point of purchase. The concept evolved over several years through consultation with leading grocery food and beverage brands, retailers and industry experts leading to the expansion into an integrated in-store data and loyalty program that step-changes retailer performance.
POP Media is now poised to launch the first 35-store test n learn facility within the independent supermarket network in Australia where brands can trial new innovation, new products, new communications and new packaging before extending to the contracted network of more than 250 stores and growing. Coupled with real-time PoS data, POP Media captures audience demographics, object recognition and shopper insights to provide brands with the ritchest data set available in the market.
We are revolutionising point of purchase media with the best-in-class AI digital technology.
Company Details
- Employees
- 2
- Founded
- -
- Address
- 316 Victoria St, Richmond,victoria 3121,australia
- Industry
- Advertising Services
- NAICS
-
Marketing Consulting Services
- Website
- http://www.popmedia.com.au
- Keywords
- Richmond.
- HQ
- Richmond, Victoria
Pop Media Pty Ltd Questions
Pop Media Pty Ltd's website is http://www.popmedia.com.au
Pop Media Pty Ltd's LinkedIn profile is https://au.linkedin.com/company/popmediaaustralia
Pop Media Pty Ltd has
2 employees.
View email and phone details for 2
employees at Pop Media Pty Ltd.
Pop Media Pty Ltd's industry is
Advertising Services
Pop Media Pty Ltd's top competitors are
Signcraft,
Its Sassy Marketing,
Pop Media Oy,
Podshape,
Possible,
Pop Media,
The Attention Economy,
Primary Club Of Australia,
Bluestripe Group,
The Sharpe Alliance.
Pop Media Pty Ltd's categories are Advertising Services
Pop Media Pty Ltd's founding year is 2017
