Power Play Consulting

I provide strategic product marketing services for B2B technology companies. I help you articulate your vision, mission, strategic messaging, and corporate narrative. I can develop your GTM strategy, build out your target personas, and define your ideal customer profile (ICP). I can also help with content strategy, thought leadership, enablement, and pricing. I am available as an advisor or consultant on a contract basis and I can provide interim or fractional leadership for your product marketing function. My experience includes many years of leadership experience in strategic marketing roles at companies including Documentum, EMC, OpenText, ServiceMax, GE Digital, Zuora, and Motive. My technical background enables me to quickly learn any technology and translate it into a compelling value proposition for the target customers.