PR+Brand Lab

For SME's & small brand whose budgets can't stretch to agency fees, PR+Brand Lab teaches business how do their own PR and how to sharpen up their brand DNA & positioning. Our practical, two-day PR and branding course, shows you how to connect with the modern media and learn how to get word out about your brands through smart PR tactics. The course provides valuable branding critique, marketing insights and will demystify the secrets of getting a business/product on television, securing editorial and becoming your own best brand advocate. Created and hosted by media expert, journalist and SME owner Liz Dwyer and former Googler, Linda Thomas, who is also a start-up owner and brand consultant. Our mission is to arm attendees with the latest thinking, tactics and tools to create stronger brand DNA and strategies to grow your brand in the digital age. Drawing on our extensive experience, we will show you how best to engage the media, generate PR material and digital assets to attract new customers, stay ahead of your competitors and become the brand everyone's talking about.