Primi Piani

For a good cause? Hell yes. We are independent creatives and communicators, recounting the world and designing strategies to get results for good causes. We focus on identity, human rights, the environment, civil society, and ethnic and religious minorities. We build our narratives from grassroots perspectives, fostering relationships that help us understand in-depth the stories we tell, so as to avoid stereotypes, polarization and oversimplification of reality. We study the context and the nuances of the communities and look for the most suitable narrative solutions with a bivalent purpose: respecting the dignity of the people we meet, and the results for the causes we are dedicated to. We combine video-making, photography, music, sound engineering, creative and impact production and social media management, spanning different backgrounds such as journalism, storytelling, advertising and project management. We create change-making content, from local impact to global awareness, while understanding the human being’s role, rights and responsibilities towards the challenges and critical issues of our time.