Project NILO

Early in 2022, WBC announced a new initiative to help college-level athletes and their families navigate the maze and confusion surrounding the 2021 NCAA announcement approving Name, Image, and Likeness compensation. We wanted to take a different approach to an ongoing issue. On October 26, 2022, the NCAA issued a clarification of the N.I.L. policies which supports and affirms that "WBC’s Project NILO, which will provide education to university student-athletes about how to create and manage a business resulting from or related to N.I.L. is on the right track." Project NILO stresses business, education, and mentorship. It is uniquely open to all types of athletes regardless of gender, sexual preference, or physical/mental ability, across a wide variety of sports. We're focusing on educating the athletes and their families.