PROST Australia

THE CHALLENGE Prost USERS have a lifestyle where enjoying social drinks with their friends in bars across the Sydney urban area is a common and famous activity, but they tend to stick to the same venues without exploring new bars and have a limited budget. On the other hand, VENUES face the difficulty of approaching our target group: expensive advertising on various channels and low conversion rates from their ads to actual customers in their venues. OUR SOLUTION With the Prost-app, our USERS can explore new venues and enjoy one free drink a day in various bars in Sydney. By paying a small monthly membership fee, they will save money while enjoying either new or favourite venues with friends. The VENUES enjoy marketing by Prost with a striking argument: a 100% conversion rate for every dollar spent. The daily limit of one free drink makes sure that the users purchases additional, fully-priced drinks or meals.