Publicis Production

As Publicis Groupe’s production platform, we connect 5,200 specialist talents across 50 locations worldwide in over 200 markets. Consumers expect a personalized flow of content in their preferred channels, exactly when they need it. Brands are confronted with reduced budgets, increased waste, and the revolution of AI and automation, leading to confusion and an inability to adapt at pace. This leaves them asking: what is the right direction forward? At Publicis Production, we see an opportunity to disrupt the status quo and transform production spend into business growth. Remodelling from cost-driven to value-based, we combine over 100 years of creative experience with Publicis’s unparalleled access to data and cutting-edge AI-powered technologies, resulting in intelligent content.