Pureseoul • The Home Of K-Beauty

Pureseoul • The Home Of K-Beauty company information, Employees & Contact Information

Updated June 2026

Quick answer

Pureseoul • The Home Of K-Beauty is a Retail Health and Personal Care Products company and founded in 2019. It has approximately 74 employees on record. Contact data was last refreshed in June 2026. Find Pureseoul • The Home Of K-Beauty's verified employee emails, phone numbers, headquarters address, and key decision makers below.

PURESEOUL is the largest and leading Korean cosmetic specialist in the United Kingdom. We offer an extensive range of over 2,000 Korean skincare, makeup, and hair care products from over 60 direct partner brands. Since 2019, we have been the go-to destination for UK K-Beauty enthusiasts both online and offline, with 10,000 + 5-star reviews. Our 10+ offline stores are located across the UK in key cities such as London, Birmingham and Manchester. Our stores offer customers a chance to experience the best of K-beauty in person for a full omnichannel experience. Our dedicated team provide expert advice to both new and established brands, offering import support and personalised marketing strategies to introduce your products to our customers and the wider UK market. Instagram: @pureseouluk TikTok: @pureseoul

Company Details

Employees
74
Founded
2019
Address
12 Carnaby St, London,england W1f 7pa,united Kingdom
Industry
Retail Health And Personal Care Products
NAICS
Health and Personal Care Stores
Pharmacies and Drug Stores
Cosmetics, Beauty Supplies, and Perfume Stores
Optical Goods Stores
Other Health and Personal Care Stores
Food (Health) Supplement Stores
All Other Health and Personal Care Stores
HQ
London, England
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News

Korean make-up is the secret to achieving a glass-skin finish. Here are the best products to try - Harper's BAZAAR

Korean make-up is the secret to achieving a glass-skin finish. Here are the best products to try Harper's BAZAAR

Snail face serum, anyone? How K-beauty took over the high street - The Times

Snail face serum, anyone? How K-beauty took over the high street The Times

Pureseoul brings K-Beauty to Cambridge as part of UK expansion - TheIndustry.beauty

Pureseoul brings K-Beauty to Cambridge as part of UK expansion TheIndustry.beauty

The 11 K-Beauty Skincare Serums To Try For A Glass Skin Glow - ELLE

The 11 K-Beauty Skincare Serums To Try For A Glass Skin Glow ELLE

Conversation with… Gracie Tullio, co-founder and creative director of PURESEOUL - Retail Bulletin

Conversation with… Gracie Tullio, co-founder and creative director of PURESEOUL Retail Bulletin

Next-gen Korean beauty is here — these are the 13 products to try - The Times

Next-gen Korean beauty is here — these are the 13 products to try The Times

Pure Seoul: The Korean beauty specialist making a name for itself in the UK - Retail Week

Pure Seoul: The Korean beauty specialist making a name for itself in the UK Retail Week

PURESEOUL Opens Flagship on Carnaby Street - 365retail.co.uk

PURESEOUL Opens Flagship on Carnaby Street 365retail.co.uk

Trendy Korean beauty retailer Pureseoul to open first Welsh store in Cardiff - Wales Online

Trendy Korean beauty retailer Pureseoul to open first Welsh store in Cardiff Wales Online

From Seoul to Stratford: PURESEOUL’s eighth store marks milestone in mission to take K-beauty mainstream - Retail Times

From Seoul to Stratford: PURESEOUL’s eighth store marks milestone in mission to take K-beauty mainstream Retail Times

PURESEOUL opens debut Welsh store at St David’s - Completely Retail News

PURESEOUL opens debut Welsh store at St David’s Completely Retail News

Trafford Centre announces new store - and it's a retail sensation - Manchester Evening News

Trafford Centre announces new store - and it's a retail sensation Manchester Evening News

These 10 K-Beauty Heroes Are The Key To Glass Skin - Country and Town House

These 10 K-Beauty Heroes Are The Key To Glass Skin Country and Town House

Viral K-Beauty brand Pureseoul is opening a store at Manchester Arndale - The Manc

Viral K-Beauty brand Pureseoul is opening a store at Manchester Arndale The Manc

PURESEOUL Expands in Manchester with New Trafford Centre Store - 365retail.co.uk

PURESEOUL Expands in Manchester with New Trafford Centre Store 365retail.co.uk

PURESEOUL doubles down on Manchester with new Trafford Centre K-beauty store - Retail Times

PURESEOUL doubles down on Manchester with new Trafford Centre K-beauty store Retail Times

Pureseoul branches out of England, aiming for 30 stores by end of 2026 - TheIndustry.beauty

Pureseoul branches out of England, aiming for 30 stores by end of 2026 TheIndustry.beauty

Korean beauty retailer PURESEOUL to open largest store yet on Carnaby Street - Completely Retail News

Korean beauty retailer PURESEOUL to open largest store yet on Carnaby Street Completely Retail News

Korean beauty retailer accelerates expansion plans with the help of HSBC UK - Retail Times

Korean beauty retailer accelerates expansion plans with the help of HSBC UK Retail Times

PURESEOUL to Open Flagship Store on Carnaby Street - 365retail.co.uk

PURESEOUL to Open Flagship Store on Carnaby Street 365retail.co.uk

Opening date for new beauty shop in city centre revealed - The Argus

Opening date for new beauty shop in city centre revealed The Argus

Lip care products: 10 of the best - The Guardian

Lip care products: 10 of the best The Guardian

K-beauty retailer PURESEOUL is coming to Manchester's Arndale - Manchester Evening News

K-beauty retailer PURESEOUL is coming to Manchester's Arndale Manchester Evening News

Pure Seoul opens new UK stores after securing £4.1m in funding - Retail Sector

Pure Seoul opens new UK stores after securing £4.1m in funding Retail Sector

PURESEOUL expansion accelerated by £4.1m funding package - Completely Retail News

PURESEOUL expansion accelerated by £4.1m funding package Completely Retail News

Popular brand to open new Trafford Centre store - Liverpool Echo

Popular brand to open new Trafford Centre store Liverpool Echo

Inside new city centre shop where hundreds queued for a first look - The Argus

Inside new city centre shop where hundreds queued for a first look The Argus

TALA and PURESEOUL lead host of openings in Shaftesbury Capital’s Soho estate - Completely Retail News

TALA and PURESEOUL lead host of openings in Shaftesbury Capital’s Soho estate Completely Retail News

Viral Korean beauty brand giving out 200 free goodie bags worth £300 at Manchester Arndale opening - Manchester Evening News

Viral Korean beauty brand giving out 200 free goodie bags worth £300 at Manchester Arndale opening Manchester Evening News

K-Beauty arrives in Wales with PURESEOUL’s Cardiff debut - Retail Times

K-Beauty arrives in Wales with PURESEOUL’s Cardiff debut Retail Times

As it happened: HUNDREDS queue for freebies at opening of new city centre shop - The Argus

As it happened: HUNDREDS queue for freebies at opening of new city centre shop The Argus

The are the best Korean beauty products you actually need in your regime - Glamour UK

The are the best Korean beauty products you actually need in your regime Glamour UK

Inside Manchester Arndale's brand-new Korean beauty shop as hundreds expected to turn out for launch - Manchester Evening News

Inside Manchester Arndale's brand-new Korean beauty shop as hundreds expected to turn out for launch Manchester Evening News

Photos show queues for Pureseoul in Birmingham Bullring on launch day - Birmingham Live

Photos show queues for Pureseoul in Birmingham Bullring on launch day Birmingham Live

From Seoul to Birmingham: PURESEOUL selects Hammerson’s Bullring to kick off Midlands expansion - Retail Times

From Seoul to Birmingham: PURESEOUL selects Hammerson’s Bullring to kick off Midlands expansion Retail Times

Hundreds queue for hours as new Korean beauty shop opens in Manchester Arndale - Manchester Evening News

Hundreds queue for hours as new Korean beauty shop opens in Manchester Arndale Manchester Evening News

I visited the new Birmingham store fans queued from 1am for and it's the best £2 I've spent - Birmingham Live

I visited the new Birmingham store fans queued from 1am for and it's the best £2 I've spent Birmingham Live

Shoppers heading to new Birmingham Bullring store told they will be 'escorted inside by security' - Birmingham Live

Shoppers heading to new Birmingham Bullring store told they will be 'escorted inside by security' Birmingham Live

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