Quettra, Inc. (Acquired by SimilarWeb)

Quettra was acquired by SimilarWeb in November of 2015. Details at https://www.quettra.com/blog/quettra-similarweb/. ------- Quettra is a mobile intelligence company focusing on personalizing mobile experiences and monetization by understanding user’s interactions with their phone from a very deep operating system level view. Mobile devices are with us everywhere we go. They are the medium we use to be entertained, connect with friends, record and share experiences, measure the number of steps we take, and interact with the increasingly digital world around us. Just as we depend on our mobile experiences to enrich key moments of our daily lives, so too should we expect that the advertisements we experience connect with us on a personal level, matching our individual tastes and preferences.