Ragusa Executive Solutions

Ragusa Executive Solutions (RXS) is a brand development firm specializing in strategic positioning for beauty brands and expert-led founders. From early vision to final execution, we position brands to stand out. For over a decade, RXS has launched clean beauty brands that stand out in a saturated market. From concept innovation and breakthrough formulations to strategic brand identity and market positioning, we develop products that land on the shelves of Bergdorf Goodman, Sephora, Neiman Marcus, Saks Fifth Avenue, Douglas, Erewhon, Whole Foods Market, and Four Seasons, and earned recognition in Vogue, British Vogue, Forbes, Harper’s Bazaar, and GQ, to name a few. We also partner with expert-led founders in tech and professional services to build personal brands that are as refined and distinctive as the expertise behind them. Whether launching a company, introducing a suite of offerings, or stepping into the spotlight under their own name, we help founders define who they are, clarify what they offer, and build an identity they can grow with. What We Offer Beauty • Concept-to-Launch Brand Development • Product Innovation and Formulation • Strategic Brand Positioning Founder Branding • Founder Identity Positioning • Elegant, High-Performance Websites • Naming, Messaging, and Visual Direction