“Its almost as if the brand can’t have a place in the present day marketplace unless it is worthy of a place in contemporary culture. It can’t be commerce unless it’s culture." Grant McCracken
Religious is a cultural branding company that leverages emergent culture to impact a brands value, values and valuation.
Basically we produce cultural intelligence, model the intelligence for brands, and deploy our models to create assets and IP.
We work across the entire value chain from insight and culture mapping to brand strategy and architecture development, to driving innovation and creating brand assets,
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PARTNERS
A+E Networks
Channel [V]
Coca Cola
Domino's
Dunkin' Donuts
GlaxoSmithKline
Google
ITC
J K Helen Curtis
Max Life Insurance
Marico
Microsoft
MTS
Nestlé
Pepsi
United Spirits
X-Box
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SERVICES
1. CULTURAL BRANDING
Leveraging "Big ideas" in culture to create brands. Culture is the biggest source of innovation and stories. Big brands play in the cultural macrocosm, not the category microcosm. Big ideas are in life not in things.
2. CULTURAL INTELLIGENCE
Heads-up on where the world is going by building an evolutionary view of culture. We call this Anthropology of the Future.
3. CHIEF CULTURE OFFICER
Fighting orthodoxy by gaining a new literacy in contemporary culture. Bringing in the world outside the corporation to create culture-leading brands.
4. STORY LABS
Experiencing new cultural ideas in first person through prototyping and live engagement.
5. LIVING THE BRAND
Developing the rituals, role models, and symbols that create living-breathing brands.
6. BRAND IP
Creating the tools, processes, models and capabilities that help brands drive business.
7. FARSIGHTING
Culture-based innovation, reading into consumer insights through the prism of culture to create game-changing ideas and products.
Company Details
- Employees
- 37
- Founded
- -
- Address
- B-58, Greenwood City,india
- Industry
- Think Tanks
- NAICS
-
Research and Development in the Social Sciences and Humanities
- Website
- religiousbrands.in
- Keywords
- Cultural Branding, New Brand Creation, Building Idea Engines, Brand Led Innovation, Communications Planning, Cultural Re-engineering, FarSighting, Story Code Development, Semiotics, Emergent Culture Mapping, Visual Anthroplogy, Opportunity Identification.
- HQ
- Gurgaon, Haryana
- Competitors
- Futurebrands Consulting, The Adie Broswon Group, For The Love Of, Religious Freedom Institute, Religious Freedom & Business Foundation, Religious Tour, World Religious Travel Association, TERI - The Energy and Resources Institute, Pernod Ricard India, The Advertising Standards Council of India.
Religious Brands Questions
Religious Brands's website is religiousbrands.in
Religious Brands's LinkedIn profile is https://in.linkedin.com/company/religious
Religious Brands has
37 employees.
View email and phone details for 37
employees at Religious Brands.
Religious Brands's industry is
Think Tanks
Religious Brands's top competitors are
Futurebrands Consulting,
The Adie Broswon Group,
For The Love Of,
Religious Freedom Institute,
Religious Freedom & Business Foundation,
Religious Tour,
World Religious Travel Association,
Teri - The Energy And Resources Institute,
Pernod Ricard India,
The Advertising Standards Council Of India.
Religious Brands's categories are Think Tanks
Religious Brands's founding year is 2011
