In 1973 divorcés, Rosemary and Homer decided that eyewear shouldn't be thought of as a crutch for the vision impaired. Utilizing Rosemary's expertise within the fashion industry (and business savvy) and Homer's technical experience in opticianry, they decided to venture into the new frontier of eyeglasses & eyewear as a fashion accessory.
They opened Rims & Goggles on Sacramento Street with no money, yet big dreams of changing the concept of ophthalmic eyewear. With the success of their first store, three years later they ventured to open Rims & Goggles of Marin and a few years later opened another San Francisco store on Sutter Street.
In 2006 a new generation began when Homer and Rosemary's daughter Penna moved back to the Bay Area from Los Angeles to take over ownership of the Marin County store, bringing her fashion, marketing and design experience to Rims & Goggles of Marin. "Growing up in a business gives you a lot of insight as to future possibilities. My buying and manufacturing trips to Paris and Milan each year fuel our excitement as well as keep us abreast on the latest developments in eyewear. Now, with the launching of the Rims & Goggles online store, our style and vision is available worldwide, offering what has been available to our customers in Marin County for over 38 years.”
Rims & Goggles of Marin focuses on Independent Eyewear lines… "Our eyewear designers don't make Pants and Perfume then license their name to stamp on 9,000 frames" she laughs, "They create the most beautiful handmade eyewear the world has ever seen… and we bring it to our store in Mill Valley, just for you."
Company Details
- Employees
- 16
- Founded
- -
- Address
- 606 Strawberry Village, Mill Valley,ca 94941,united States
- Industry
- Retail
- NAICS
-
Retail TradeMotor Vehicle and Parts DealersSporting Goods, Hobby, Musical Instrument, and Book StoresGeneral Merchandise StoresMiscellaneous Store RetailersNonstore RetailersProfessional and Commercial Equipment and Supplies Merchant WholesalersMiscellaneous Durable Goods Merchant WholesalersMiscellaneous Nondurable Goods Merchant WholesalersOther Motor Vehicle DealersAutomotive Parts, Accessories, and Tire StoresSporting Goods, Hobby, and Musical Instrument StoresDepartment StoresGeneral Merchandise Stores, including Warehouse Clubs and SupercentersOther Miscellaneous Store RetailersVending Machine OperatorsDirect Selling EstablishmentsRecreational Vehicle DealersMotorcycle, Boat, and Other Motor Vehicle DealersAutomotive Parts and Accessories StoresTire DealersSporting Goods StoresHobby, Toy, and Game StoresSewing, Needlework, and Piece Goods StoresPet and Pet Supplies StoresArt DealersManufactured (Mobile) Home DealersAll Other Miscellaneous Store RetailersFuel DealersOther Direct Selling EstablishmentsBoat DealersMotorcycle, ATV, and All Other Motor Vehicle DealersMusical Instrument and Supplies StoresWarehouse Clubs and SupercentersAll Other General Merchandise StoresTobacco StoresAll Other Miscellaneous Store Retailers (except Tobacco Stores)
- Website
- rimsandgoggles.com
- Keywords
- Ophthalmic Eyewear, Sunglasses, Independent Eyewear Lines, Rims & Goggles Eyewear, In-house Lab, Custom Tinting, Image & Style Consulting, Prescription Lenses & Edging, All ABO Certified Opticians, Wood & Horn, Zyl and Titanium Eyewear, and Handmade, High-end Eyewear.
- HQ
- Mill Valley, CA
Rims & Goggles, Inc Questions
Rims & Goggles, Inc's website is rimsandgoggles.com
Rims & Goggles, Inc's LinkedIn profile is https://www.linkedin.com/company/rims-&-goggles
Rims & Goggles, Inc has
16 employees.
View email and phone details for 16
employees at Rims & Goggles, Inc.
Rims & Goggles, Inc's industry is
Retail
Rims & Goggles, Inc's top competitors are
Focal Point Optical Corp,
The Focal Point Optician,
Nielsen Merksamer.
Rims & Goggles, Inc's categories are Retail
Rims & Goggles, Inc's founding year is 1973
