Roods

Our mission is to create the world’s largest open-air museum, making culture and history accessible to everyone, everywhere. Roods transforms cities into living museums by sharing untold stories through audio, text, and images, allowing visitors to uncover hidden histories and thematic routes right from their phone. It helps curious travelers, locals, and culture enthusiasts move beyond the usual hotspots, spreading tourism more evenly and revealing the stories you’d otherwise miss in a city. Cultural institutions, archives, and local initiatives contribute authentic stories, archival materials, and expertise, helping preserve and share heritage in a modern, interactive way.