When Quiksilver decided to start a women's line in 1990, it was a gutsy move. The surf market has always been a fickle one. And female surfers, despite their achievements in and out of the water, hadn't drummed up nearly the notoriety nor the community that guys had long enjoyed.
But great ideas always take some guts. And the company saw the untapped women's surf market as a huge opportunity. Turns out they were right.
Like all things Quiksilver, Roxy was born in the water; initially a swimwear line, it debuted in late summer 1990 to immediate success. Roxy is now a global lifestyle brand, offering products for every aspect of the active girl's life. From handbag to Henley, wetsuit to tide watch, the key ingredient of our products is that inimitable Roxy spirit. "Daring, confident, naturally beautiful, fun, alive: Roxy".
Company Details
- Employees
- 286
- Address
- 5600 Argosy Ave, Huntington Beach,california 92649,united States
- Industry
- Apparel & Fashion
- Website
- roxy.com
- HQ
- Huntington Beach, California
- Competitors
- Quiksilver, Hurley, Vans, Patagonia, Rip Curl, VOLCOM, O'Neill, Billabong, RVCA, Boardriders.
Roxy Questions
Roxy's website is roxy.com
Roxy's LinkedIn profile is https://www.linkedin.com/company/roxyboardriders
Roxy has
286 employees.
View email and phone details for 286
employees at Roxy.
Roxy's industry is
Apparel & Fashion
Roxy's top competitors are
Quiksilver,
Hurley,
Vans,
Patagonia,
Rip Curl,
Volcom,
O'neill,
Billabong,
Rvca,
Boardriders.
Roxy's categories are Apparel & Fashion
