SaaS Consortium

The purpose of the SaaS Consortium is to help Israeli SaaS companies increase their sales. The SaaS Consortium is part of the Fund for Promoting Overseas Marketing, a division of the Israeli Ministry of Industry. The SaaS Consortium includes a group of Israeli SaaS companies from various industries, working together to increase their activity in the North American market. The companies are: Otipo Nanorep Zooz Logitude PractiTest QMarkets Impactia Nipendo About the Fund for Promoting Overseas Marketing: The Fund for Promoting Overseas Marketing subsidizes marketing efforts by consortiums made up of companies in the same technological vertical, aiming to increase their sales to a designated overseas market. As part of the program, the companies share marketing resources that are subsidized. The rational of the Program is that companies joining as a consortium gain the benefits of lower marketing and sales costs, as well as externalities such as improved information flow, increased productivity and lower entrance costs into new markets.