Sam Plecic company information, Employees & Contact Information

About Sam Plecic, Founder of Digital Marketing Schweiz Sam Plecic is the founder of Digital Marketing Switzerland, an award-winning Swiss digital service agency based in Zurich/Switzerland. Sam has strong professional track record in Companies as McKinsey, Shell, Volvocars, Swisscom or Tamedia. After his studies, working stages in London and Paris in the early 90ies he spent three years at McKinsey & Co., which shaped his working attitude and analytical background. He learned and practiced already in 1991 with e-mail/WLAN and was responsible for the technical setup ofglobal digital conferences for theMcKinsey’s management. After extensive traveling in Asia in 1996 he started his digital career at Unisource, the first internet backbone in Switzerland which was acquired by Swisscom in 1997. Sam Plecic learned HTML and built the first web-based Process Management System for Swisscom: 3’200 people were certified in 34 locations. Sam’s concept/self-programmed system was awarded in 1998 by the ISO Certification Agency SGS in Geneva. It was Sam’s first invention. In 1999, he was engaged by Volvocars Switzerland for a new field at that time: To build up a national CRM structure (Customer Relationship Management) for dealer marketing and to ramp up the Swiss eCommerce for Volvo. In 2000, Sam Plecic was the first managerin the Swiss automotive industry to push and run an online campaign for lead generation, which was a huge success for Volvo. The Volvocars Car Configurator, which he introduced with the Swedish Software company Framtidsfabriken is still in use, 17 years later. See yourself. After establishing &leading VolvocarsCRM & eCommerce in Switzerland and Austria, he took a new challenge atSwitzerland Global Enterprise, an organization supporting Swiss companies in expanding their business into other countries. Sam ramped up a Marketing & a Sales organization, including a field sales force, a service center and a database management. The CRM software was built on their own from scratch, lead by Sam – at the end of the project all global Swiss Business Hubs have been attached to the system and used it as a daily routine. The project lasted three years.