InnovationROI (formerly Sandstorm inc.)

Our blend of innovation leadership, brand strategy and marketing expertise will successfully tackle your business challenge and deliver Innovation ROI - Return on INSIGHTS. We use our proprietary Collision Point process - where insights and imagination intersect to create powerful strategic ideas - to get your business growing! The ability to immerse ourselves in your unique challenge, hit the ground running and offer creative customized solutions sets us apart. We have over 30+ combined years of experience writing insight-driven research-ready innovation concepts, developing brand platforms/positionings, facilitating ideation sessions and creating new product/service ideas. Extensive experience with Fortune 500 companies - Dr Pepper Snapple Group, Tyson, Procter & Gamble, Kao, Kroger, Preen, US Playing Cards, Ferrara Candy Co. - to name just a few. Currently developing tools to help internal facilitators boost creative energy to generate greater depth and breadth of ideas. Providing training to improve internal concept writing through a step-by-step formula that will greatly increase concept comprehension and evaluation to improve your research results. Services: Innovation Sessions, Innovation Workshops, Innovation Training, Concept Writing, Research-ready Concept Boards (verbal & visual), Consumer Insights Research, In-Store Audits & Assessment, Trends, In-Field Qualitative through Interviews, In-Homes/Ethnography & Shopalongs, Brand Platform Development.