Seraphine

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At Seraphine, we dress women through the most exciting transition of their lives: pregnancy. After more than two decades of redefining maternity wear, pregnancy dressing is something we find endlessly inspiring. In fact, you could say that we’re the brand that’s always pregnant. Our collections are intelligently designed and developed in London for women who are maintaining their sense of self – and style – through pregnancy. We believe women deserve to feel like their best, most confident selves during pregnancy, so we create elevated pieces that feel like a natural extension of their existing personal style. Because a pregnancy wardrobe should be more than just functional. It should be aspirational, enjoyable to wear, and loved. We operate globally as an e-commerce business and have beautiful, immersive physical shopping destinations in London, Paris and New York. Working with our own in-house garment specialists, we’ve built up a lot of expertise in dressing pregnant bodies and are exacting about form, function and fit – continually pushing the boundaries of what maternity fashion is, and can be. We call it life changing style.

Company Details

Employees
178
Founded
-
Address
265 Tottenham Court Road, London,england W1t 7rq,united Kingdom
Industry
Retail Apparel And Fashion
NAICS
Clothing and Clothing Accessories Stores
Clothing Stores
Shoe Stores
Men's Clothing Stores
Women's Clothing Stores
Children's and Infants' Clothing Stores
Family Clothing Stores
Clothing Accessories Stores
Other Clothing Stores
HQ
London, England
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News

6 Maternity Coats We Tried That Were Actually Worth Buying, Even If Just for a Season - Parents

6 Maternity Coats We Tried That Were Actually Worth Buying, Even If Just for a Season Parents

‘Be Proud Of Your Bump And Then Go With It!’: Made In Chelsea’s Maeva D’Ascanio Shares Her Maternity Wardrobe Must-Haves - Grazia Daily UK

‘Be Proud Of Your Bump And Then Go With It!’: Made In Chelsea’s Maeva D’Ascanio Shares Her Maternity Wardrobe Must-Haves Grazia Daily UK

The best nursing bras for postpartum and beyond 2024 - closeronline.co.uk

The best nursing bras for postpartum and beyond 2024 closeronline.co.uk

The 10 Best Breastfeeding Dresses 2025 That Are Comfortable And Stylish, From A Grazia Mum Who Knows - Grazia Daily UK

The 10 Best Breastfeeding Dresses 2025 That Are Comfortable And Stylish, From A Grazia Mum Who Knows Grazia Daily UK

11 Pairs of Maternity Leggings So Comfy & Stylish, Our Pregnant Editors Didn’t Want to Take Them Off - Parents

11 Pairs of Maternity Leggings So Comfy & Stylish, Our Pregnant Editors Didn’t Want to Take Them Off Parents

Maternity wear group Seraphine collapses into administration - Financial Times

Maternity wear group Seraphine collapses into administration Financial Times

I Wish Someone Had Told Me to Shop For Double-Duty Maternity Clothes When I Was Pregnant - Popsugar

I Wish Someone Had Told Me to Shop For Double-Duty Maternity Clothes When I Was Pregnant Popsugar

Seraphine, maternity brand loved by Princess of Wales, enters administration - MadeForMums

Seraphine, maternity brand loved by Princess of Wales, enters administration MadeForMums

Seraphine: Maternity brand worn by Kate enters administration - BBC

Seraphine: Maternity brand worn by Kate enters administration BBC

From Royal Fashion to Financial Struggles: The Downfall of Seraphine - Modaes

From Royal Fashion to Financial Struggles: The Downfall of Seraphine Modaes

Holiday Gift Guide: Cheer-Filled, Thoughtful and Unexpected Items for Everyone on Your List - New Jersey Monthly

Holiday Gift Guide: Cheer-Filled, Thoughtful and Unexpected Items for Everyone on Your List New Jersey Monthly

Are Seraphine Maternity clothes worth the splurge? - Reviewed

Are Seraphine Maternity clothes worth the splurge? Reviewed

Seraphine Maternity Clothing Review With Photos — Seraphine Review 2020 - businessinsider.com

Seraphine Maternity Clothing Review With Photos — Seraphine Review 2020 businessinsider.com

Bump Beautiful: Seraphine Comes To SoHo - New York Family

Bump Beautiful: Seraphine Comes To SoHo New York Family

I'm Pregnant For The Third Time – Here's Where I Find The Best Maternity Clothes - Grazia Daily UK

I'm Pregnant For The Third Time – Here's Where I Find The Best Maternity Clothes Grazia Daily UK

Pregnant Millie Mackintosh shares what’s in her hospital bag – and here’s why you can buy it all - closeronline.co.uk

Pregnant Millie Mackintosh shares what’s in her hospital bag – and here’s why you can buy it all closeronline.co.uk

The Best Maternity Jeans To Wear At Any Stage Of Your Pregnancy, From A Grazia Mum - Grazia Daily UK

The Best Maternity Jeans To Wear At Any Stage Of Your Pregnancy, From A Grazia Mum Grazia Daily UK

Jennifer Lawrence’s Latest Pregnancy Outfits Are Even Better Than We Expected – And Here’s The Proof - Grazia Daily UK

Jennifer Lawrence’s Latest Pregnancy Outfits Are Even Better Than We Expected – And Here’s The Proof Grazia Daily UK

Pregnant? These Are The Maternity Leggings That Got Us Through It All - Grazia Daily UK

Pregnant? These Are The Maternity Leggings That Got Us Through It All Grazia Daily UK

11 Best Baby Carriers, Slings and Wraps In 2025, Tried and Tested By Parents - Grazia Daily UK

11 Best Baby Carriers, Slings and Wraps In 2025, Tried and Tested By Parents Grazia Daily UK

The Best Maternity Plus-Sized Dresses To Make You Feel Like A Glowing Goddess - Grazia Daily UK

The Best Maternity Plus-Sized Dresses To Make You Feel Like A Glowing Goddess Grazia Daily UK

How to create the perfect capsule wardrobe for pregnancy - New York Post

How to create the perfect capsule wardrobe for pregnancy New York Post

I Found 10 Maternity Jeans That Fit & Look Great—Gap, Hatch, Old Navy, H&M, & More - Parents

I Found 10 Maternity Jeans That Fit & Look Great—Gap, Hatch, Old Navy, H&M, & More Parents

Every Time Kate Middleton Has Worn Her Favorite $109 Maternity Dress - Yahoo

Every Time Kate Middleton Has Worn Her Favorite $109 Maternity Dress Yahoo

The Best Maternity Underwear of 2023 - Popsugar

The Best Maternity Underwear of 2023 Popsugar

What I’ve learnt about styling maternity clothes — second time around - The Times

What I’ve learnt about styling maternity clothes — second time around The Times

Kate Middletons's Top 10 Maternity Looks — and How to Shop Them, Even If You're Not Pregnant! - People.com

Kate Middletons's Top 10 Maternity Looks — and How to Shop Them, Even If You're Not Pregnant! People.com

Rosie Huntington-Whiteley’s £120 Styling Trick To See Her Through Pregnancy - Grazia Daily UK

Rosie Huntington-Whiteley’s £120 Styling Trick To See Her Through Pregnancy Grazia Daily UK

10 Chic Maternity Swimsuits For Summer 2018 - New York Family

10 Chic Maternity Swimsuits For Summer 2018 New York Family

19 Maternity Wedding Guest Dresses For All Your Summer Weddings - Popsugar

19 Maternity Wedding Guest Dresses For All Your Summer Weddings Popsugar

The 11 Best Breastfeeding Shirts of 2023 - Popsugar

The 11 Best Breastfeeding Shirts of 2023 Popsugar

The 76 Best Gifts for Expecting Moms Who Deserve the Best - Parents

The 76 Best Gifts for Expecting Moms Who Deserve the Best Parents

The Best Maternity Swimsuits For the Summer - Popsugar

The Best Maternity Swimsuits For the Summer Popsugar

60 Gifts New Parents Don't Know They Need, Recommended by Parents Who Have Been There - Parents

60 Gifts New Parents Don't Know They Need, Recommended by Parents Who Have Been There Parents

The Duchess Of Cambridge Returns To Séraphine For Charity Visit - Grazia Daily UK

The Duchess Of Cambridge Returns To Séraphine For Charity Visit Grazia Daily UK

These Babywearing Coats Are The Epitome Of Style And Comfort For New And Expectant Parents - Grazia Daily UK

These Babywearing Coats Are The Epitome Of Style And Comfort For New And Expectant Parents Grazia Daily UK

In The Know: Cool Things For Parents & Kids - SheerLuxe

In The Know: Cool Things For Parents & Kids SheerLuxe

Newborn Essentials 2025: Your Ultimate Baby Checklist - Grazia Daily UK

Newborn Essentials 2025: Your Ultimate Baby Checklist Grazia Daily UK

Big Sign That Kate Middleton Is Breast-Feeding: Prince George's Mom Bought a Nursing Dress (and Wants More!) - E! News

Big Sign That Kate Middleton Is Breast-Feeding: Prince George's Mom Bought a Nursing Dress (and Wants More!) E! News

Kate Middleton's pregnancy style, maternity looks for less - TODAY.com

Kate Middleton's pregnancy style, maternity looks for less TODAY.com

Baby on board - the best maternity running kit - Runner's World

Baby on board - the best maternity running kit Runner's World

The Best Breastfeeding Tops That Are Practical And Pretty - Grazia Daily UK

The Best Breastfeeding Tops That Are Practical And Pretty Grazia Daily UK

Millie Mackintosh Reveals Her Baby Sienna Has Been Diagnosed With Hip Dysplasia - Grazia Daily UK

Millie Mackintosh Reveals Her Baby Sienna Has Been Diagnosed With Hip Dysplasia Grazia Daily UK

Emily Atack Has Found The Best Maternity Swimwear, So Here’s Where To Buy It - Grazia Daily UK

Emily Atack Has Found The Best Maternity Swimwear, So Here’s Where To Buy It Grazia Daily UK

Séraphine, the maternity-fashion brand patronised by stars like Jessica Alba and Christina Aguilera, comes to India - The Hindu

Séraphine, the maternity-fashion brand patronised by stars like Jessica Alba and Christina Aguilera, comes to India The Hindu

Best Maternity Stores in NYC for Families - Time Out

Best Maternity Stores in NYC for Families Time Out

The Best Shapewear We’ve Ever Tried That Actually Works (And Won’t Make You Uncomfortable) - Grazia Daily UK

The Best Shapewear We’ve Ever Tried That Actually Works (And Won’t Make You Uncomfortable) Grazia Daily UK

Seraphine goes into administration in the face of ‘rising costs and brittle consumer confidence’ - InternetRetailing

Seraphine goes into administration in the face of ‘rising costs and brittle consumer confidence’ InternetRetailing

In The Know: Cool Things For Parents & Kids - SheerLuxe

In The Know: Cool Things For Parents & Kids SheerLuxe

Cecile Reinaud - stylenest.co.uk

Cecile Reinaud stylenest.co.uk

10 best maternity pyjama sets, tested by an expecting mother - The Independent

10 best maternity pyjama sets, tested by an expecting mother The Independent

10 Capsule Buys For The Perfect Summer Maternity Wardrobe - The Gloss Magazine

10 Capsule Buys For The Perfect Summer Maternity Wardrobe The Gloss Magazine

Seraphine To Launch 1st Store In Delhi | So Delhi - So City

Seraphine To Launch 1st Store In Delhi | So Delhi So City

Millie Mackintosh and Hugo Taylor’s baby is HERE - closeronline.co.uk

Millie Mackintosh and Hugo Taylor’s baby is HERE closeronline.co.uk

The Best Maternity Shapewear To Buy Right Now - closeronline.co.uk

The Best Maternity Shapewear To Buy Right Now closeronline.co.uk

Cecile Reinaud explains why she decided to go into the maternity market - Daily Mail

Cecile Reinaud explains why she decided to go into the maternity market Daily Mail

The best maternity Christmas jumpers for 2023 - closeronline.co.uk

The best maternity Christmas jumpers for 2023 closeronline.co.uk

13 maternity shops in the UAE to try now your pregnant - Time Out Dubai

13 maternity shops in the UAE to try now your pregnant Time Out Dubai

13 maternity shops in the UAE to try now your pregnant - Time Out Abu Dhabi

13 maternity shops in the UAE to try now your pregnant Time Out Abu Dhabi

Celebrities Spotted Out and About – Week of January 25th - okmagazine.com

Celebrities Spotted Out and About – Week of January 25th okmagazine.com

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