Shop Firebird

Revive, Re-Design, Reform Firebird is an online slow fashion brand that is dedicated to offering innovative eco-conscious clothing for women. We find inspiration in 90s staples and put a modern twist on our designs with a focus on sustainability, quality and wearability. We are conscious of the negative impact that the fashion industry has on the environment as well as humans and animals, therefore we choose to create mindfully by using 100% vintage, reclaimed, and eco-certified materials, in order to have minimal impact on the environment. As well, we produce locally and ethically in Quebec, Canada, to support our local economy and ensure fair wages. We strive to create clothing that stands the test of time, and makes you feel like your best self! Why 'Firebird'? 'Phenix' is Jess' family name (the shop Founder), which is also known as the 'Fire Bird'; a mythological bird, that is said to revive after death- much like the recycled materials in the shop that are being given a second life.