SIGNIFY AGENCY

SIGNIFY has the following three business units: SIGNIFY BRANDS: manages 360 Degree Campaigns for clients, this includes brand development strategy, marketing and media planning as well as creative production of campaigns and marketing collateral. Signify also offers marketing outsourcing services to corporations that do not have a marketing department or ones that want to add extra horse power to their marketing team. SIGNIFY DIGITAL: focuses on the Digital Media which is the future of Pakistani Advertising. Signify already manages digital accounts of a number of well known Pakistani brands and corporations. Signify plans to bring innovation in this category with in-house produced video based content as well as other interactive activities which are currently only being practiced outside Pakistan. SIGNIFY FILMS: is the newest addition to the company. This unit takes care of all video based production from conceptualisation to execution of not only TV ads & corporate documentaries but also video content for our Digital clientele. Signify has also launched Talent Management services for selective Pakistani and bollywood celebrities and emerging talent.