Simile Agency

Simile is a Montréal-based content and copywriting practice with a global, avant-garde mindset and lots of cheeky ideas. And, because we don't like boxes, we tend to discard them entirely. A hashtag was invented to capture our mission: #copythatcuts. More than a catchy string of words, it embodies a writing style that infuses honesty & frankness with empathic storytelling. The kind that advances your brand’s marketing and communications goals. Minus the fluff.