Simple Matters Inc.

Simple Matters attempts to find new solutions to old problems by removing complexity from every day life and make it simpler. Our first product is The Sign. The Sign helps you discover your city one good place at a time. It tells you the one thing that coffee shop, that restaurant, that store is best at. The core of our app is the belief that each business has something unique that makes them stand out from the rest. We want to let people know about just that as the first introduction. Our city has amazing places worth knowing. When people pass by hundreds of places every day on their way to work, home or to meet somebody, wouldn't it be nice to know that the best poutine or ramen soup is just right there. Our app will send a welcoming message that is personally tailored to the context the user in and is delivered at the right place and the right time. Our customers are people of ages between 16 and 60 who want to find unusual, classy and interestering new places worth visiting.