Soda Design Studio

Soda is a Yerevan-based studio that has been operating since 2020. We specialize in branding, company logos, and packaging design. Our focus is on identifying and addressing real business challenges, rather than showcasing unnecessary creativity. We often ask our clients many questions to pinpoint underlying issues and propose effective, practical solutions. For us, creativity is a tool for finding rational answers to the problems we uncover—never an end in itself. We keep design costs reasonable and avoid unnecessary expenses. We don’t have a sales team or media specialists; our work speaks for itself. The studio consists of two designers and one illustrator. With this approach, we don’t hire beginners, nor do we rush through multiple projects like a production line. Instead, we focus deeply on each project, ensuring meticulous attention to every detail. Before starting the design process, we conduct a thorough study of the business. Together with the client, we define the problems the design should solve, then proceed with a clear timeline and offer well-thought-out options.