Soft Labor is a strategic consultancy that advises organizations, designers, and the culture industry led by Sarah Hromack-Chan. We work directly and flexibly with all project stakeholders—executive leadership and administrators, curators, artists, writers, designers, technologists, and other producers—in both creative and practical ways to ensure the success of digital, editorial, and operational initiatives. While we love devising compelling concepts, we also excel at building strong strategies and tactics for their execution.
Soft Labor produces a namesake publication about creative labor: what it is and how it has and continues to change.
Founding principal Sarah Hromack-Chan has spent twenty years as a participant-observer of the organizational mind. She has worked with countless technologists, writers, editors, designers, and design studios both domestically and internationally while devising creative, editorial, and operational strategies around digital media in leadership roles at the Pratt Institute, the Whitney Museum of American Art, and Project and Projects (now, Wkshps). Earlier in her career, she shaped the founding strategies of digital publications including SFist (Gothamist Media), Curbed SF (now, New York Magazine) and Art in America. A graduate of the California College of the Arts (MA, visual and critical studies) and the Maryland Institute College of Art (BFA art/theory), she has taught graduate students in New York University’s Steinhardt School and at the Rhode Island School of Design. Her writing about art, design, and technology is published online and in print; it has also been supported by an Andy Warhol Foundation Arts Writers Grant. She has lectured and critiqued widely.
Clients and Collaborators include: Cooper Hewitt, Smithsonian Design Museum; Yale School of Art with Other Means; Hyundai Artlab with Digital Counsel; The Joselyn Museum with András Szántó LLC; Related Tactics.
Company Details
- Employees
- 1
- Founded
- -
- Address
- New York, Ny , Us
- Industry
- Business Consulting And Services
- NAICS
-
Management, Scientific, and Technical Consulting ServicesManagement Consulting ServicesOther Scientific and Technical Consulting ServicesOther Management Consulting Services
- Website
- https://softlabor.biz
- Keywords
- New York.
- HQ
- New York, NY
Soft Labor Questions
Soft Labor's website is https://softlabor.biz
Soft Labor's LinkedIn profile is https://www.linkedin.com/company/soft-labor-llc
Soft Labor has
1 employees.
View email and phone details for 1
employees at Soft Labor.
Soft Labor's industry is
Business Consulting and Services
Soft Labor's top competitors are
Rocco,
Metalabel,
New Art Dealers Alliance (Nada),
Independent Art Fair,
Van Alen Institute,
Subvert,
The Hire Tribe,
Worthlessstudios,
Voices For National Service,
Marketing Psychology.
Soft Labor's categories are Business Consulting and Services
Soft Labor's founding year is 2024
