SoGoNice

At SoGoNice, we are convinced that people deserve healthy and tasty food and beverage wherever they are. Our goal is to provide innovative food concepts to our partners; that is, foods with an excellent taste that facilitates making healthy choices on the go. We are planning to increase our presence on the Swedish market as well as in selected countries worldwide within the coming three years. Short introduction to our Team below: Anders Ottosson Owner & CEO. Head of operations and concept development. Anders has a background from the grocery industry and has operated his own companies within retail, marketing, tourism and consulting since 2003. For many years, he has worked as a consultant to a number of well-known companies. Anders learned good salesmanship at a young age from his grandfather, who was an ICA grocer. Nicole Nordin Brand Ambassador. Nicole is responsible for strategy and business development in SoGoNice. Nicole has solid experience establishing and developing new brands in Scandinavia as well as internationally; both through her background at Stockholm School of Economics as well as an entrepreneur and business owner. To increase the access to healthy and well-tasting food and beverage options on the go, is a core mission for Nicole who wants to facilitate for smart lifestyle choices. Peter Forsberg Brand Ambassador. Peter has an extensive network that is of high value in finding new opportunities for the brand. Peter provides strategic advice and sets the direction of where to go next. Peter is a former NHL Hockey player. He is currently an investor and entrepreneur within different industries. Next to the many awards within hockey, Peter has also received an Honorary Doctor Degree for his extraordinary contributions and work for the community in general and more specifically his home region. Through his work for SoGoNice, Peter wants to show that consuming healthy foods can be really simple and also taste very well.