Something About

Something About is a New York-based creative agency and production company specializing in photography, film, and brand storytelling. We work with fashion labels, lifestyle brands, and creative teams to deliver compelling visual content—from editorial campaigns and branded shoots to content strategy and direction. Our team combines digital and film formats (35mm, 120mm, Super 8) to craft authentic visuals rooted in emotion, style, and story. With experience spanning events like NYFW, PFW, NYBFW and partnerships with global brands and artists, we bring a refined yet relatable touch to every project. Whether you’re a brand, designer, artist, or creative team, we help you turn values into visuals that connect.