SteelFin is the fractional marketing team that specializes in supporting search fund ETAs and B2B SaaS companies in the transition between startup and scaleup.
The problem we solve:
In the transition to scaleup, there is often a paradox. You need a next-stage CMO but can’t afford one yet.
So instead of product/market fit and sound strategy, you might find yourself stuck in a tactical lead-gen loop.
If you are willing to make a few tradeoffs, you can have the CMO you need right now.
How we do it:
We make inaccessible marketing talent affordable through our focus and frameworks. So you get full-time results with part-time spend.
FRAMEWORKS
We start by separating the marketing fuel (your story) from the machine (your resources and spend).
A common misstep in marketing at any stage is to invest too much in the machine and too little on the fuel. We invert this, which saves you money on the machine and makes every growth initiative more effective.
Here are three of our battle-tested frameworks.
• Find the Story - We adapt your business strategy into a compelling story designed to fuel every interaction and improve every marketing and sales KPI.
• Align the Teams - We train you on a process that tightly aligns product, sales and marketing teams in strategy and execution.
• Fill the Funnel - We kick off a lean account-based marketing machine designed to have a value prop at every interaction and rapidly fill the pipeline.
FOCUS
We bring talent normally reserved for big brands to work on mission-driven B2B challenges by giving them unprecedented balance in their work and personal life.
Our team works alongside your existing team part-time. We make these tradeoffs to do the essential work in less time.
www.steelfin.co
Company Details
- Employees
- 4
- Founded
- -
- Address
- Remote , Us
- Industry
- Marketing Services
- NAICS
-
Advertising, Public Relations, and Related ServicesAdvertising AgenciesMedia Buying AgenciesMedia RepresentativesOutdoor AdvertisingDirect Mail AdvertisingAdvertising Material Distribution ServicesOther Services Related to Advertising
- Website
- http://www.steelfin.co
- Keywords
- Marketing Strategy, ABM, Demand Gen, Lead Gen, Category Creation, Brand Story, Content Strategy, Owned Channels, Paid Channels, Earned Channels, Fractional CMO, Advisor, Coaching, Mentoring, Moonshot Goals, Mission Development, Growth Strategy, SaaS Marketing, B2B Marketing, GTM Alignment, GTM Strategy, GTM Execution.
- HQ
- Remote
Steelfin Questions
Steelfin's website is http://www.steelfin.co
Steelfin's LinkedIn profile is https://www.linkedin.com/company/steelfin
Steelfin has
4 employees.
View email and phone details for 4
employees at Steelfin.
Steelfin's industry is
Marketing Services
Steelfin's top competitors are
Rebound,
Eb Digital,
Cmox - The Fractional Chief Marketing Officer Company,
Selectfew,
Siegmeth Consulting Group,
Taghavi Immigration Law,
Molly Machado Consulting,
Techforcepros,
Carrara,
Prudent Pedal.
Steelfin's categories are Marketing Services
Steelfin's founding year is 2021
