Story-Scape

We help independent schools clearly articulate what you do well in a way that resonates with the people you want to speak with most. Lead with Strategy StoryScape asks the right questions and knows what to do with the answers. Our services include: Comprehensive Market Research Engage your faculty, staff, leadership, enrolled families, prospective families, and alumni. Surveys Focus groups Interviews Strategic Brand Development Positioning Messaging Audience considerations Brand voice Word-of-Mouth message coaching Word of mouth is the #1 way families hear about schools. Getting your message right and your community involved are the best and most important admission marketing strategies for effective student recruitment. Storytelling workshops Parent Satisfaction Surveys Families share their experiences. They are your most compelling influencers. Monitor satisfaction over time Maintain strengths Identify opportunities for improvement Improve allocation of time and resource Operations Assessment Plan your resources with insight from best-practice assessments Creative Platform Your strategy is only as good as your ability to implement it. We bring your strategy to life with scalable creative platforms and guides. Conceptual Foundation Transform strategy into marketing language that resonates Establish tone and visual character look and feel Design or evolve your logo Creative Execution Adapt brand look and voice across all assets Write and design print and digital platform Establish brand guidelines Creative Asset Development Toolkit of brand assets Capital campaigns Events and environments What's the landscape? What's your story?