Story on Purpose

Values driven, privately held businesses and high net worth families work with Story on Purpose to leverage authentic storytelling to generate business leading up to a transition, drive culture through transition, and preserve Legacy post-transition. Founded by Emmy- and Murrow-Award winning journalist, John Knicely, Story on Purpose helps brands, organizations and family-owned companies leverage the power of story. We are passionate about the power of story. But our work is about much more. Strategy is at the core of everything we do because great stories create the best results when messaging, positioning, audience alignment, data, metrics and business goals are established first. Visionary leaders work with us to get deeper clarity on their “why”, strategize their “how” and achieve outcomes that positively impact their business, customers and team. We help align everyone around your purpose—from the buyer to the boardroom to the break room. Cut through the noise and authentically connect with your key audiences, customers and stakeholders. Partner with Story on Purpose.